Culture-by-design

Culture-By-Design

We Help You Shape an Intentional Organizational Culture

Is your organization operating with a culture by default or by design?

And what would you like it to be?

30% of the World’s Most Admired Company executives attribute 30% or more of their companies’ market value to culture.

Korn Ferry

What Is a Culture-By-Design?

Culture is your organization’s core essence. It’s made up of people’s values (what they care about), assumptions (what they believe to be true), and behavioral norms (how they do things). It’s the glue that binds your people together and allows you to align effort, create shared sensemaking, increase predictability, and enhance organizational learning.

When your organizational culture aligns with your business strategy, it accelerates your growth, increases employee engagement, reduces risk, and builds your reputation. It also provides the necessary support to rapid adaptation, innovation, and organizational resilience.

When you are intentional about your values, assumptions, and norms, you have a Culture-by-Design.

Otherwise you are operating with a culture-by-default. And it will stand in the way of success.

Why Design Your Culture?

  • Your business is grappling with trust issues and interpersonal conflicts.
  • Your business is scaling and you want to preserve the best of the culture you started with.
  • You want to attract and retain top talent, and be known as a great place to work.
  • You are undergoing a major business transformation (e.g. M&A, AI consequences) and multiple corporate cultures are converging.
  • You want to be more adaptive to meet the challenges brought by the world.
  • You want to be resilient in the face of increasing uncertainty and complexity.

Companies that actively develop their culture return 516% higher revenue and 755% higher income than those that do not.

Kotter International, “Corporate Culture and Performance,” by John P. Kotter and James L. Heskett, 2011.

When Is Culture-By-Design Right For You?

  • When your culture is getting in the way of your goals but you don’t know how to shift it.
  • When trust is eroded and destabilizing your organization.
  • When interpersonal conflicts are sabotaging your team performance.
  • When you are undertaking a major business transformation that requires people to work differently together.
  • When you encounter an unexpected challenge that requires you to pivot promptly.

Our Method

For every client, we design a three-phased approach and a customized solution comprising vision/strategy work, leadership coaching, and skill-building applied at the leadership, senior team, and the general population levels.

All of our work is underpinned by tested methodologies that you’ll be able to retain once our work is complete.

Assessment Culture-By-Design Support & Evaluation The OpenField Solutions Way
The OpenField Solutions Way —our Framework for Resilience— involves three key steps: Assessment (Step 1: 1-3 months), Culture-By-Design Experience (Step 2: 6-12 months), and Ongoing Evaluation and Support (Step 3: 6-9 months).

Rome wasn’t built in one day, and neither is organizational culture. In our proprietary, core program, we become your trusted partners over several months, offering you a robust methodology as you design and bring to life your desired culture.

Leaders and teams will:

  • Design and bring to life a culture that helps you realize your business goals.
  • Embrace new behaviors and mindsets aligned with your vision.
  • Establish a virtuous cycle of learning, growth and resilience.
  • Access renewed energy to fast-forward change.
  • Leverage collaboration to meet new complexities.
  • Reinforce trust and accountability.

How We Measure Culture-By-Design

We will identify metrics specific to your unique purpose, values and context to be measured through the following modalities:

  • 360° Feedback assessments
  • Pulse surveys on critical factors
  • Employee engagement surveys
  • Attraction and retention data
  • Customer satisfaction data
  • Commercial KPIs/OKRs (e.g. innovation pipeline)
Double exposure effect combinining the profile of a man with a bustling industrial scene
Molly and Véronique walking on a rooftop

À La Carte Services

Culture is the glue that holds the organization together. Effective culture transformation requires a multi-dimensional approach that touches strategy, leadership, communication and process.

Additionally, we are ready to support you embracing culture change with the business needs that you have now. Here is a selection of services we can offer to you as you steer your organizational culture transformation.

Our approach includes workshops, retreats, surveys, interviews and documentation analysis. For any service you are interested in, we will tailor our approach to your objectives.

01. Strategy

We drive your process to design your organizational vision (where you are going), mission (what you will achieve) and strategy (how you will get there).

02. Leadership

We train your leaders to develop the skills needed to to drive culture change within your organization.

03. Communication

We partner with your internal communications team to create strong messaging supporting your culture transformation.

04. Assessment

We design and deliver assessments so you can make data-driven decisions about your culture.

  • Leadership and Culture Assessments
  • Culture Design Focus Groups
  • Pulse Surveys

05. Process

We partner with you in re-engineering your internal processes to reflect your desired culture.

Process Improvement Workshops (Performance Management, Feedback, Decision-Making, Roles & Responsibilities, Key Meetings)

06. Strategic Initiatives

We partner with you to design and lead strategic initiatives where culture will be a key success driver.

Contact us to get started

77% of the reasons employees quit could have been prevented by the employer.

Work Institute, “2019 Retention Report: Trends, Reasons & Recommendations.”

Step 1: 1-3 Months

Assessment

We evaluate your current culture based on factual data. We outline the direction you want to take.

  • Diagnostic of the current situation and strategic long-term vision
  • Leadership assessment of executives and senior team(s) as well as an organizational survey
  • Leveraging diagnostic data, deliver recommendations to achieve the desired culture

Step 2: 6-12 Months

Culture-By-Design Experience

Through an in-depth, tailored process, we design your desired culture and the building blocks needed to create it.

  • Executive Coaching
  • Culture Design Retreats
  • Team Coaching
  • Leadership Development Program
  • Organizational design, including processes and structures
  • Establishment of cultural change agent network

Step 3: 6-9 Months

Ongoing Support & Evaluation

We provide light touch support to leaders, pulse surveys to measure progress and consult on overall measurement and evaluation.

  • Executive Coaching and Consultation
  • Pulse check survey on critical factors
  • Consulting on Measurement and Evaluation tools